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Title: A regional branding & marketing strategy : the Swan Valley : wine, tourism, table grape and food produce industries / prepared for Business Export and Growth in the North (BEGIN) by The West Australian Consultancy Centre in conjunction with Tourism Co-ordinates ... [et al.] [Variant title:A regional branding & marketing strategy [for] the Swan Valley.]
Author: Tourism Co-ordinates. ; Business Export and Growth in the North (BEGIN) ; West Australian Consultancy Centre.
Publisher: Perth, W.A. : West Australian Consultancy Centre,
Year: 1998.
Description: 81 p. : col. ill. ; 30 cm.
Subject: Labelling. ; Wineries. ; Marketing. ; Western Australia. ; Marketing techniques. ; Food products. ; Tourism development. ; Festivals. ; Identification. ; Olives. ; Funding. ; Quality controls. ; Wine industry. ; Economic development. ; Tourism. ; Table grapes. ; Packaging. ; Cherax tenuimanus. ; Swan Valley (W.A.) ; Promotion.
Notes: Cover title. "January 1998"
Includes bibliography in appendix 4.
Type: Book
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1 On Shelf Book-Quarto 338.486(941) REG [Q]
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